Post by account_disabled on Mar 7, 2024 6:40:43 GMT
Where they ask for a modernization of their brand visual identity and other corporate elements such as cards, budget folders, company presentation or dossier, brochures, among others; and the renewal of the image for their products, specifically labeling, boxes, bags or sacks, displays for the sale of their products in stores or distribution or retail warehouses, design Country Email List and communication for their stand when they attend fairs and events of the sector, etc. This big change happens for two main reasons, one because without exaggeration they had spent an average of 20/30 years without touching anything, and two because society changes continuously, the design evolves, staying behind your competition when you see that they renew their website. , labeling, new, more beautiful and environmentally friendly packaging, etc., is a big concern. And where the buyer himself already tells us that he stays with the competition (in products with similar characteristics and price) because the image and communication is much more attractive and modern. Something that seems ugly to us or that does not attract our attention is discarded at that very moment, without further ado.
We are going to explain a very clear example to you. Let's take the case of a company that is dedicated to manufacturing pigments for cement, plaster or mortars and releases a new range of these products. As is normal, it wants them to be sold as much as possible in specialized stores and highlight their characteristics and potential in front of its competition. How is it achieved? With a modern and impressive labeling design, practical, beautiful and recyclable packaging, an attractive display that shows your product and the entire range of colors, next to it a brochure that explains its benefits and how it is applied, etc. What will happen is that when you walk through the aisle of the store or warehouse, you will have to stop because it caught your attention. Catalog for the construction, renovation, manufacturing sector design of catalogs and technical sheets to sell online it is obvious that immersed in full digitalization this had to directly influence the way of selling, this translates to the design of new digital catalogs where the most requested thing is that their products are displayed well and that, above all, it is as practical as possible.
Now we don't want "Boring" construction catalogues, like "Nougats", with endless pages and meaningless sections, which do little to encourage purchase, with tiny photos where you have to use a magnifying glass to guess what product it is, where it is not clear what this product is for, nor the type of professional it is aimed at, etc. On the other hand, technical sheets now tend to be more summarized and much more visual. The product photo takes on a lot of importance compared to the technical data, taking up a large part of the file, thus taking on a leading role. It must also be said that many catalogs that we make for this sector are actually a set of files grouped by categories (thought this way for specific reasons). This is designed this way, so that it is more useful when sharing or showing to clients, in this way the pages can be used individually (more direct sales) and therefore the purchasing process is streamlined. Professional product photography service the image that is projected to customers is very important, we must start by showing professional and good quality product photographs. Homemade photos “at the construction site or at the store” are not useful, they do not sell, they convey sloppiness. If your intention is to sell a professional, quality and efficient service, you have to show professional photographs.